Saturday 6 April 2013

OB for Shu Uemura Spring 2013 Collection - New Release!

"On a constant quest for innovation and beauty, shu uemura invites you to a magical world for spring 2013. Inspired by Japanese artist ob and the young creators of her generation comes a limited-edition collection that celebrates the rise of a new era in art. in-between reality and a dream beckons you into ob’s creative universe, a world that appears normal at first sight but is filled with fantasy and delight; a world that showcases the emerging vision of a generation of creators who came of age in a radical new digital world. Discover this magical landscape and create a new you – someone you’ve never imagined yourself to be – with a line-up of gorgeous shu uemura products intricately wrapped in the beauty of spring and the sensitivity of a new generation."

I have been seeing some press release blog posts lately for my beloved Shu Uemura. This time, Shu has collaborated with young artist OB to decorate the packaging with the theme of this collection. I'll let the pictures below do the talking.

fresh pore clarifying gentle cleansing oilhigh performance balancing cleansing oil advanced formulawhitefficient clear brightening gentle cleansing oil 

- Pink (Cherry Blossom Princess): Fresh Pore Clarifying Gentle Cleansing Oil
- Yellow (Moon Princess): High Performance Balancing Cleansing Oil
- Blue (Forest Princess): Whitefficient Clear Brightening Gentle Cleansing Oil
rouge unlimited supreme shine
Duo Custom Case
sakura flower mini false eyelashesocean beads mini false eyelashes
The pictures above are just some of the items in the collection courtesy of
I will definitely be picking up the UV Under Base Mousses and the two LE false lashes as I love to collect them. Side note, I have really been enjoying this primer/sunscreen under my foundation because it gives me the perfect result every time.

Sadly, there isn't a limited edition packaging for the Ultime8 Sublime Beauty Cleansing Oil. It is currently my favourite out of Shu Uemura's cleansing oil selection and I would have love to hoard at least one :)

This collection will be released in David Jones counters around Australia next week. Prices of all LE items should be consistent with the prices of their permanent counterparts :). I will confirm this for you when I know as I have only been told verbally by the sales assistant.

Update: Here is the price list for Australia ... 

Cleansing Oils 150 ml and 450 ml - $88 and $98 (the Whitefficient line is more expensive, forgot to ask. Oops!) 
Under Base Mousses - $48
Rouge Unlimited Supreme Shine Lipsticks -$39
OB for Shu Uemura False Lashes - $25
OB for Shu Uemura Eyeshadow Duo Case - $10
OB For Shu Uemura Foundation Compact - $15

All these prices are cheaper than their permanent counterparts.

xx Cindy

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